![]() The magazine is well known for its distinctive appearance: a thick square-bound glossy format with a yellow rectangular border. Topics of features generally concern geography, history, nature, science, and world culture. Since 2019, controlling interest has been held by The Walt Disney Company. ![]() Until 2015, the magazine was completely owned and managed by the National Geographic Society. Later, the magazine became outspoken on environmental issues. During the Cold War, the magazine committed itself to present a balanced view of the physical and human geography of countries beyond the Iron Curtain. Its first color photos appeared in the 1910s. ![]() In 1905, it began including pictures, a style for which it became well-known. The magazine was founded in 1888 as a scholarly journal, nine months after the establishment of the society, but is now a popular magazine. National Geographic (formerly The National Geographic Magazine, sometimes branded as NAT GEO ) is an American monthly magazine published by National Geographic Partners.
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